Description:
Role Overview The Digital Marketing Manager is responsible for shaping the strategic direction, planning, execution, and optimisation of all digital marketing initiatives for the university. The role oversees website performance, SEO/SEM, paid media, social media, marketing automation, CRM, digital analytics, and leads the digital team to strengthen brand presence and drive student recruitment outcomes. 1. Key Responsibilities Digital Strategy & Campaign Management Develop and implement the universitys digital marketing strategy …