Job Title: B2B Sales Director Heavy Industry / Steel / Security

Location: Kingdom of Saudi Arabia (KSA)
Industry: Heavy Industry / Steel Manufacturing / Industrial Security Solutions
Reporting To: Chief Commercial Officer (CCO) or CEO
Level: Director / Executive Leadership

Job Purpose:

To lead and manage the B2B sales strategy across Saudi Arabia and the GCC for steel products, industrial solutions, or security systems. This role requires a strong background in heavy industries and a proven ability to build high-value relationships, drive strategic partnerships, and lead a high-performance sales team to exceed revenue targets.

Key Responsibilities:

• Strategy & Leadership

  • Develop and execute the B2B sales strategy aligned with overall corporate goals.

  • Define KPIs, sales targets, and business development plans for the region.

  • Oversee the performance of the national/regional sales teams.

• Business Development

  • Identify and acquire new industrial clients in construction, oil & gas, infrastructure, manufacturing, and government sectors.

  • Expand market share in the steel and/or industrial security sector.

  • Manage key accounts and strategic partnerships at senior levels.

• Team Management

  • Recruit, mentor, and manage a team of regional sales managers and account executives.

  • Conduct performance reviews and sales coaching to elevate team performance.

• Client Engagement & Key Accounts

  • Build long-term relationships with decision-makers, influencers, and procurement heads.

  • Deliver client-specific solutions and support post-sales coordination.

• Market Intelligence

  • Monitor industry trends, competitor movements, and regulatory changes in KSA and GCC.

  • Provide feedback to R&D and production for product enhancements or innovation.

• Compliance & Reporting

  • Ensure adherence to Saudi regulatory and compliance standards.

  • Report on pipeline development, forecasts, and quarterly performance.

Qualifications & Skills:

• Bachelors degree in Engineering, Business, or related field (Masters preferred).

• 10+ years of B2B sales experience, with at least 5 years in a leadership role.

• Industry experience in steel manufacturing, heavy industrial equipment, or industrial-grade security solutions.

• Deep understanding of the KSA and GCC industrial sectors.

• Strong network in sectors such as oil & gas, construction, defense, or logistics.

• Fluent in English; Arabic is a strong advantage.

• Willingness to travel frequently across the Kingdom and GCC.