Marketing specialist
Job Description:
About the Client
Our client, Soul and More, is a fast-growing company operating in the skincare and cosmetics industry, offering natural beauty and self-care products. With a strong focus on beauty, wellness, and customer engagement, the company is looking to attract talented professionals to join its growing team and build a promising career.
Job Title
Marketing Specialist
Job Summary
NOK Human Capital is hiring a Marketing Specialist on behalf of Soul and More. The successful candidate will be responsible for planning, executing, and monitoring marketing activities across digital and offline channels to increase brand visibility, engagement, and growth. The role requires a creative, proactive, and organized professional with hands-on experience in the skincare, cosmetics, or beauty industry.
Key Responsibilities
- Plan, execute, and monitor marketing campaigns across digital and offline channels.
- Manage the social media content calendar and coordinate with designers and content creators.
- Monitor competitor activities and market trends within the skincare, cosmetics, and beauty industry.
- Support product launches by developing go-to-market plans and promotional materials.
- Analyze campaign performance and prepare reports with actionable insights.
- Coordinate with external agencies, influencers, vendors, and other marketing partners as needed.
- Assist with marketing budget planning and track marketing spend.
- Support offline marketing activities, including events, pop-ups, and in-store promotions.
- Collaborate with sales and customer service teams to ensure consistent messaging and alignment with business goals.
- Contribute creative ideas and initiatives to strengthen brand positioning, awareness, and customer engagement.
- Stay up to date with market trends, consumer behavior, and industry best practices to maintain competitive marketing campaigns.
Qualifications
Education
- Bachelor's degree in Marketing, Business Administration, Mass Communication, or any related field.
Experience
- 2–4 years of relevant experience in marketing.
- Must have previous experience in the skincare, cosmetics, beauty, or related industry.
- Hands-on experience in planning and executing marketing campaigns across digital and offline channels.
Required Skills
- Excellent command of the English language.
- Excellent computer proficiency, including MS Office and relevant marketing tools.
- Strong understanding of digital marketing, social media, and marketing campaign execution.
- Strong analytical skills with the ability to interpret campaign performance and market data.
- Creative mindset with the ability to develop innovative marketing ideas and initiatives.
- Excellent communication and interpersonal skills.
- Strong organizational and time-management skills.
- Ability to coordinate effectively with internal teams, agencies, influencers, and external vendors.
- Motivated, proactive, and results-oriented.
- Flexible and adaptable to changing priorities and business needs.
- Hardworking, disciplined, and able to manage multiple tasks effectively.
Job Details
- Location: Sheikh Zayed City, Egypt
- Work Mode: On-site
- Industry: Skincare & Cosmetics
- Employment Type: Full-time
- Working Hours: 10:00 AM – 6:00 PM
- Days Off: 2 days per week, with occasional Saturday/weekend attendance required for events
- Experience Level: Mid-Level (2–4 years)
Benefits
- Medical Insurance
- Social Insurance
- Transportation: Included in the package / provided upon request, except for regular events
- Performance Bonus: Equivalent to 1–3 months' salary, based on performance
Required Skills:
Marketing