Marketing Event
Job Description:
1. Perform analyze, survey, and market research regarding latest market trends thus sales team could enter the right market; especially for Digital Payment Business (merchant and POS business).
2. Finding the business position and competition of products and solutions comparing to the competitors by making a matrix comparison analysis.
3. Building communication and relationships with customers: - Banking customer (e.g. create a video contain banking customers experience when using company CRM or TCR) - Merchant (e.g. create avideo of the merchant experience using POS) - Partnership (e.g. create a video of partner experience of growing and developing with company)
4. Leading and ensuring the success of all marketing event preparations and executions. Designing marketing and promotional
materials for events.
5. Perform cost calculation (P&L) for all marketing activity & events, and perform evaluation after the events.
6. Conduct branding and marketing campaigns to promote company POS brand by creating an event. Example of the event: - Participate in Big Event Exhibition - Participate in Banking events - Cooperate with the government (Ministry of Tourism and Creative Economy and the Ministry of SME & Cooperatives) by participating in MSME events and seminars. - Actively participate in community events (e.g. Bicycle Community, Super Car Community, Super bike Community, Barista Community, etc. ) to promote company POS. - Campus to Campus Trip for promotion (considering latest trend that several young entrepreneurs open the F&B business after they graduate from college).
7. Create an event for existing merchant periodically (e.g. quarter basis) where company
team can share about product roadmap
& improvement, support & coverage, and to gathering customer feedbacks.
8. Collaborate with HR team to support all internal company events.
Requirements :
- Having strong experiences in marketing & event management (min. 5 years).
- Possess strong follow-up skills, the ability to work on multiple projects, and attention to details.
- Have creativity in identifying targets as well as designing marketing promotion materials and campaigns
- Have the ability to analyze and be able to make policies based on data gathered after the events.
- Keep up-to-date with the emerging trends in technology, consumer behavior, online/offline marketing, as well as performance measurement.
- Manage various company brands or products to create promotions to increase brand awareness.
- Responsible for planning and budget control in all marketing activities & events
- Must have computer skills in MS Office and other Applications to support marketing activities & events.
- Having good relationship with Communities and Ministries (Ministry of Tourism and Creative Industry, Ministry of SME & Cooperatives) is a big plus.
- Bahasa and English Skills
- S1 from any major.
Required Skills:
Marketing