We are seeking an experienced Digital Marketer to join our digital marketing team. The ideal candidate will possess a creative mindset, a proactive approach, and a deep understanding of digital marketing strategies. As a Digital Marketer, you will be responsible for utilizing various digital marketing tools and platforms to drive engagement.

Key Responsibilities:

• Utilize Go High-Level CRM Automation tool for managing customer relationships, automating marketing processes, analyzing campaign performance, and Mailchimp integration.
• Implement and manage social media marketing (SSM) campaigns across various platforms to increase brand visibility, engagement, and lead generation.
• Integrate Mailchimp for email marketing campaigns, including list management, content creation, and performance tracking.
• Proficient in WordPress development for creating high-converting landing pages optimized for lead capture and conversion.
• Develop and optimize marketing funnels within Go High Level to guide prospects through the customer journey and maximize conversions.
• Conduct split testing on various marketing elements such as ad creatives, landing page designs, and email subject lines to optimize campaign performance.

Requirements

• Must have previously worked in digital marketing agencies.
• Creative mindset with the ability to think outside the box and develop innovative marketing strategies.
• Self-starter who can work independently and proactively identify opportunities for improvement.
• In-depth knowledge of the latest digital marketing trends, tools, and algorithms.
• Excellent analytical skills with the ability to interpret data and make data-driven decisions to optimize campaign performance.
• Previous experience working with Go High-Level CRM and Mailchimp.

Other Details:

• Job Timings: 6 pm - 3 am
• Office Location: Shahrah-e-Faisal, Karachi
• Remote working: In the case of the remote, a separate workspace and the required gadgets (Laptop-Corei5 6th generation minimum, noise cancelling headphones, webcam, power backup) will be arranged by the candidate.