Lead Activation and POSM

Job Title: Lead Activation and POSM

Location: Lagos

Full Time

Job Summary

Our Client , a leading manufacturing company is hiring a Lead Activation and POSM. 

Responsibilities:

• Conceptualize and ensure effective implementation of all marketing activations and POSM strategies to achieve more visibility of all the companys brands.
• Manage all pre-event/activations and post event/activations to promote brand marketing initiatives.

• Champion effective route-to-market options in the implementation of all defined strategies for customer activation and retention.

• Develop and execute budget in line with planned activations and POSM.

• Identify and develop unique experiential propositions and differentiators in all activation activities.

• Plan and manage projects (activations, events, campaigns, etc.) within approved timeline, scope and budget.

• Provide needed support in the execution of the company retail strategy to achieve planned expansion, dominance, mind share and loyalty across all customer touch points.

Requirements:

• First degree or its equivalent in Marketing, Mass Communication, Public Relations, Journalism or related disciplines.
• Professional Certification in Marketing (NIMN, CMMP, etc.) is an added advantage
• Minimum of 7 years experience in marketing, with at least 3 years at a supervisory level and exposure to FMCG environment.
• Experience in FMCG industry is an added advantage
• Nature of Work: Day and Onsite

Salary: N6m- N8m