General Manager, Radio Station

Job Title: General Manager
Location: Ogun State, Nigeria
Reports To: Managing Director
Job Type: Full-Time

Our client, a leading radio station, is seeking an experienced and dynamic General Manager to oversee its operations and drive growth. The ideal candidate will be responsible for managing all aspects of the station, including programming, sales & marketing, human resource management, and finance. The GM will develop and implement strategies to increase audience engagement, drive revenue growth, and maintain the stations competitive edge.

Key Responsibilities:

Strategic Leadership:

• Develop and implement strategies to grow audience reach, increase revenue, and enhance brand visibility.

Programming Oversight:

• Manage the stations programming schedule to ensure high-quality, engaging, and diverse content.
• Ensure compliance with industry regulations and broadcasting standards.

Sales & Revenue Generation:

• Drive advertising sales and sponsorship initiatives to maximize revenue.
• Work closely with the sales team to identify new business opportunities.

Marketing & Promotion:

• Develop marketing campaigns to build brand awareness and attract new listeners.
• Leverage both traditional and digital media for audience growth.

Human Resource Management:

• Recruit, train, and manage staff across various departments.
• Conduct performance evaluations and foster a high-performing team culture.

Financial Management:

• Develop and oversee the stations budget, ensuring cost efficiency and profitability.
• Identify and explore revenue-generating opportunities, including partnerships and sponsorships.

Regulatory Compliance & Community Engagement:

• Ensure compliance with Nigeria Broadcasting Commission (NBC) regulations and industry standards.
• Represent the station at industry events and engage with the local community.

Technical Operations & Crisis Management:

• Oversee technical operations, ensuring optimal functioning of broadcast equipment.
• Stay updated on industry trends and emerging technologies.
• Implement crisis management protocols to protect the stations reputation.

Requirements:

• Bachelors degree in Broadcasting, Communications, Business Administration, or a related field (Masters degree preferred).
• Certification in Radio Management or a related field is an advantage.
• 5+ years of experience in radio station management or a similar leadership role.
• Proven track record of driving audience growth, revenue generation, and operational excellence.
• Strong leadership, communication, and negotiation skills.
• In-depth knowledge of the radio broadcasting industry, including programming trends, advertising sales, and regulatory requirements.
• Financial acumen with experience in budget management and financial analysis.
• Ability to innovate, think strategically, and make data-driven decisions.

How to Apply:

Interested candidates should send their CVs to careers@worknigeria.com with the subject "General Manager Radio Station".