Head of Marketing ( Direct Selling Company)

Responsibilities:

• Plan and execute impactful marketing campaigns to enhance brand recognition and boost sales.
• Manage budgets effectively, analyze outcomes, and ensure financial goals are met.
• Identify and explore new market opportunities through thorough data analysis.
• Evaluate campaign performance and recommend enhancements for better results.
• Develop and implement online strategies to bolster brand reputation.
• Engage with online communities, creating compelling content to maintain an active online presence.
• Monitor social media performance, adapting strategies for optimal engagement.
• Stay current with digital trends and tools, applying them for effective marketing efforts.
• Develop comprehensive communication plans, managing internal and external content seamlessly.
• Collaborate with agencies to create cohesive communication materials.
• Provide strong leadership to the Marketing & Communications Team, reporting to the General Manager.
• Set clear goals, offer regular performance feedback, and oversee budgets and external partnerships.
• Foster team growth, encouraging skill development and a collaborative work environment.

Requirements:

• Experience: Minimum 8 years in the same field with a strong track record.
• Management Skills: Proficiency in managing Profit and Loss (P&L) for a business.
• Leadership: Proven ability to build and lead multifunctional organizations.
• Strategic Thinking: Expertise in developing and executing short and long-term strategies.
• Brand Management: Experience leading global and iconic brands in nutrition, wellness, or beauty categories.
• Digital Proficiency: Familiarity with leveraging digital, social, mobile, and emerging technology platforms for growth.
• CRM and Data-Driven Marketing: Proficiency in leading customer relationship management and data-driven marketing initiatives.
• Team Building: Capability in building and nurturing high-performing teams.
• Distribution Knowledge: Exposure to complex channels and intermediated distribution systems.
• Entrepreneurial Mindset: Demonstrated entrepreneurial mindset with excellent leadership skills.
• Analytical Skills: Strong analytical and strategic business planning abilities.
• Customer Focus: Customer-oriented with the ability to build trust and partnerships.
• Project Management: Capacity to manage a high volume of diverse, complex initiatives.
• Communication: Exceptional communication and presentation skills, both in English and Indonesian.
• Conflict Management: Proficiency in managing conflicts, delivering tough messages, and making difficult decisions.
• Talent Management: Ability to attract, develop, retain, and motivate talent effectively.