Social Media Marketing Expert Remote

Job Overview:

We are seeking a Social Media Marketing Expert to develop, implement, and manage marketing strategies across multiple social media platforms. The ideal candidate is creative, data-driven, and experienced in growing brand awareness, engagement, and conversions. This is a fully remote position requiring expertise in content creation, advertising, and analytics.

Key Responsibilities:

1. Social Media Strategy & Management

• Develop and execute a results-driven social media strategy
• Manage and grow social media accounts on Facebook, Instagram, LinkedIn, TikTok, Twitter, YouTube, and Pinterest
• Schedule, post, and monitor daily content across platforms
• Engage with followers, respond to comments/messages, and build brand community

2. Content Creation & Branding

• Design and create high-quality graphics, videos, reels, and carousels
• Write compelling captions, hashtags, and ad copy
• Ensure brand consistency across all social media posts
• Research and implement the latest social media trends

3. Paid Advertising & Lead Generation

• Plan, set up, and optimize Facebook, Instagram, LinkedIn, and TikTok Ads
• Monitor ad performance, budgets, and return on investment (ROI)
• Conduct A/B testing to improve engagement and conversions
• Implement retargeting campaigns for lead generation

4. Analytics & Performance Tracking

• Track, analyze, and report social media metrics and campaign success
• Use tools like Google Analytics, Facebook Insights, and Hootsuite
• Adjust strategies based on data insights for continuous improvement

5. Influencer & Partnership Management

• Identify and collaborate with influencers and brand ambassadors
• Manage social media partnerships and sponsorship opportunities
• Oversee affiliate marketing strategies for increased reach

Required Skills & Qualifications:

• Proven experience in social media marketing, content creation, and paid ads
• Expertise in tools like Canva, Adobe Suite, Meta Business Suite, Hootsuite, and Google Analytics
• Strong copywriting skills for captions, blog posts, and ad copy
• Knowledge of SEO, social media algorithms, and engagement strategies
• Ability to analyze metrics and optimize campaigns for performance
• Excellent communication and project management skills

Preferred Qualifications:

• Experience with e-commerce, real estate, or digital product marketing
• Familiarity with email marketing, automation tools, and chatbot integrations
• Basic video editing skills for TikTok and Reels

Work Schedule & Compensation:

• Fully Remote | Flexible schedule
• Performance-based bonuses for growth and engagement milestones

If you are a creative and results-driven Social Media Marketing Expert, wed love to hear from you!