Senior Marketing Associate - Health, Wealth & Career

Job Description

The role of Marketing at WTW is two-fold to support the company's growth and revenue goals and protect and promote a consistent global brand. As trusted partners to the HWC segment, the marketing team functions as an integrated global team providing comprehensive support through well-planned and executed campaigns.

In this position, you will report to the Health, Wealth & Career (HWC) Marketing Lead for the International region, and support the broader segment marketing team with a focus project management and coordination of marketing tactics in support of a variety of marketing campaigns. To be effective, you will collaborate closely with marketing and business colleagues in an intellectually challenging, yet supportive environment.

Successful candidates must demonstrate business acumen, relevant experience with marketing tools and related content, and have excellent project management, communication and team skills.

Note: Employment-based non-immigrant visa sponsorship and/or assistance is not offered for this specific job opportunity.

The Role

Responsibilities Include But Are Not Limited To

Clients

• Project manage a variety of marketing campaigns that create follow-up opportunities/lead generation, including events and client conferences in the Middle East
• Ensure marketing activity data is managed for better targeting and to measure impact of activities
• Leverage smart data to segment campaigns and customize the client experience
• Produce engaging plans and deliverables for reports, infographics, videos, web presence, social media, PR, live events, etc.
• Contribute as part of a broader team but also able to operate independently; a self-starter
• Support marketing partners across a variety of marketing initiatives
  
  

Excellence and Innovation

• Use best practices and marketing tools
• Demonstrate digital media facility
• Be a WTW brand champion
  
  

People

• Build strong relationships across marketing and the company to execute marketing plans
• Work in ways that reflect our values of client focus, teamwork, integrity, respect and excellence
• Develop and update relevant marketing skills, including specialized areas (e.g., social media, product marketing, outbound marketing tools, webcasts, etc.)
  
  

Financial

• Respect hard dollar marketing budget for individual activities
  
  

Partner with business marketing colleagues to share analysis about the effectiveness of marketing activities

Qualifications

The Requirements

• 3 5 years of marketing experience, preferably in financial services, professional services or human resources consulting
• Experience project managing innovative and winning customer engagements
• Proven tactical marketing experience
• Detail-oriented, action-oriented and results-focused
• Self-motivated, able to work with minimal supervision but operate as part of a healthy, high performing team
• Outstanding written and verbal skills
• A keen interest in new media and technologies
• Experience with Marketo, ON24, Dynamics, Hootsuite a plus
• Fluency in Arabic and English
• Ease working with multiple stakeholders under pressure in an environment of continuous improvement
  
  

Bachelors degree required