Growth / Research Lead

Nationality: Thai
Language: Thai and English
Work Setup: On-site
Salary Range: $85,000(Thai Baht)
Working Hours: 10:00 AM 6:00 PM (GMT+7)

Location: Central Pinklao, Bangkok
Compensation & Benefits:
Bonus: Twice a year (performance-based)
Leave Policy:
Follows Thai labor law
13 days of paid annual leave

Key Responsibilities
Research & Market Intelligence-Lead market, industry, and competitor research to support business and product strategy

Identify and evaluate new market opportunities, customer segments, and growth channels

Conduct qualitative and quantitative user/customer research (interviews, surveys, focus groups)Generate actionable insights from customer feedback, funnel data, and industry trends

Growth Strategy & Execution-Design and run growth experiments (A/B tests, pricing strategies, acquisition funnels)Work cross-functionally with product, design, marketing, and sales teams to execute growth initiatives

Track KPIs and report on performance of growth campaigns (CAC, LTV, conversion rates, retention)Build and iterate on growth models to project outcomes and ROI of strategic initiatives

Leadership & Collaboration-Lead and mentor a small team of analysts, researchers, or growth marketers

Present findings and proposals to senior leadership, influencing high-level decision-making

Build scalable processes for research, experimentation, and reporting Requirements-Bachelors or Masters degree in Business, Marketing, Economics, Data Science, or related field4+ years of experience in growth, research, strategy consulting, or data-driven roles

Strong analytical skills, with proficiency in tools like Excel, SQL, Tableau, or Looker

Experience with growth experimentation frameworks, A/B testing, or funnel optimization

Deep understanding of customer research methods and product-market fit exploration

Familiarity with marketing analytics tools (e.g., Google Analytics, Mixpanel, Amplitude)Excellent communication and stakeholder management skills

Entrepreneurial mindset, with ability to move from strategy to execution quickly

Preferred Qualifications-

Experience in high-growth startup environments

Background in SaaS, eCommerce, fintech, or consumer tech is a plus

Ability to work with product and engineering teams on data instrumentation and experimentation

Experience using tools like Notion, Airtable, Typeform, Hotjar, or Qualtrics