Project Manager

Developed internally within Client, these various products aim to enable public officers to be more productive and effective in their roles by leveraging these tools.

What to expect:

• Mainly responsible for managing/engaging government agencies, strategizing & planning, driving adoption, executing marketing campaigns, programs, events, and creating reports
• Evaluate and pinpoint the sustained competitive advantages of our product offerings amid a swiftly changing marketplace characterized by intense competition, rapid technological advancements, and a dynamic regulatory environment
• Work closely with product managers, developers, and UX designers to develop and mould comprehensive go-to-market strategies for products/programs over multiple years, grounded in essential competitive insights and operational metrics
• Run events, workshops, webinars, and build cases for potential opportunities, and generate insightful recommendations regarding strategic possibilities and operational efficiency
• Own the marketing plan to grow the community and develop the business
• Build the brand and awareness of the products
• Craft Electronic Direct Mailers (EDMs) and develop content for an email marketing campaign
• Source and develop marketing collaterals (e.g. merchandise, prizes)
• Liaise with stakeholders to gather feedback for the team
• Respond to queries from users and drive conversion
• Work closely with Software Developers, User Interface/User Experience Designers, Data Analyst, Business Analyst, Product Manager, and Quality Engineer.

Requirements:

• Experience in digital marketing email marketing, content marketing, social media marketing, and marketing analytics
• Experience in planning and executing events, workshops, and webinars
• Proven experience in developing a marketing plan and/or program that drives growth
• Proficiency in project management and cross-functional collaboration
• Able to understand technical concepts in product
• Able to contextualize and switch between macro product market strategy to micro product engagement with other government agencies
• Proficient in English (verbal & written)
• Knowledge of design tools (e.g. Adobe Photoshop, InDesign and Canva)
• Excellent communication and interpersonal skills
• Excellent time management
• Able to thrive in an uncertain and agile environment
• Able to work independently and collaborate in a team
• An appetite for learning and development

Preferred:

• Minimum of 5 years experience in digital marketing and events
• Familiar with Client's products
• Experience working in the Singapore Government
• Creative with an eye for design
• Data and insights-driven
• Outgoing personality, proactive, and takes initiative
• Resourceful problem solver