Job Openings Performance Marketing

About the job Performance Marketing

ABOUT THE JOB

Launch and scale new music games profitably through organic and non-organic channels across the globe (US, China, Japan, etc.)


WHAT YOU WILL DO

  • Manage and run multiple user acquisition campaigns across platforms (Google, Facebook, Applovin, Mintegral, etc.)
  • Analyze data through (1) market and competitor performance (2) various ad campaign metrics (installs, CPI, CTR, IR, ROI/ROAS), (3) A/B testing creatives, and cross-check (4) revenue and product metrics in order to understand user behaviors, define and execute UA strategy for new games to enter and win the target markets
  • Work closely with Creative teams to provide UA insights to improve product marketability
  • Work closely with global vendors/ ad networks to optimize campaigns
  • Understand and implement each ad network’s best practices as well as test new ad networks to expand user inventories


QUALIFICATIONS

    • 1-2 years working experience in Performance Marketing (Google/Facebook/Other Adnetworks) with proven success
    • Being familiar with using mobile marketing attribution tool (e.g. Appsflyer or Adjust)
    • In-app marketing experience for driving deeper conversions
    • Data analysis, Strategic & Tactical planning, Problem solving
    • Ability to multitask and manage deadlines in a cross-functional team, Stakeholder management
    • Good communication (English writing and speaking skills)
    • Possess a creative mindset and an instinct for identifying trends.
    • Customer-oriented, Innovative, Emotional intelligence
    • Hunger and humble for learning, sharing, teamwork and self-development
    • Resilient and adaptable under changes and uncertainties

    Will Be A Plus:

    • You love music and music-related products
    • Love to interact with mobile music games/ apps
    • Prior experience in gaming industry
    • Being comfortable with data and turning multiple sources of data into insights
    • Entrepreneurial spirit: comfortable with uncertainties and changes in a fast-paced environment

    • Fanatic learner: proactive learning and sharing knowledge


    WHAT WE OFFER

    • Competitive salary, 100% salary during probation
    • Performance bonus with 30% of company profit shared with no cap
    • Full SHUI as Vietnamese Law + Premium Private Medical Insurance and annual health check
    • Minimum 12 days paid annual leave + 10 days paid sick leave.
    • 12 days working from home per year
    • Annual flexi-budget (9.400.000 VNĐ/year) for well-being & personal development
    • Free daily lunch with 10+ menu options.
    • Free daily F&B: Snacks, juice, beverage, tea-time
    • Monthly/Bi-monthly team activity allowance
    • Company learning trip will be top of countries that we gain most profit. 1st is Korea, next destination is Japan
    • Sponsored sports activities: badminton, soccer, ...
    • Sponsored overseas conferences and industry events for all levels.
    • Modern equipments/AI tool provided.


    How To Apply?
    Click the button or contact us at talents@uplive.zone


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