CRM Performance Executive

Our client is a leading tech and digital services provider operating within the iGaming industry. As part of their continuous growth we are now seeking a CRM Performance Executive to join their team in Cyprus.

Overview

Were looking for a CRM Performance Executive to elevate our clients CRM operations by driving efficiency and effectiveness across the entire department. This role is all about data-driven decision-making, ensuring the campaigns, automations, and player engagement strategies deliver maximum impact. Youll work closely with the VP of Customer Engagement and the Director of Player Engagement, using analytics to optimize CRM performance and execution.

Responsibilities

• Analyze campaign performance, automation impact, and player engagement trends to identify optimization opportunities.
• Provide on-demand data snapshots, helping the team to make quick decisions and initiate actions.
• Support the CRM team in making data-backed decisions that enhance conversion, retention, and reactivation.
• Identify inefficiencies in CRM execution and implement solutions to streamline operations.
• Work closely with key stakeholders to fine-tune targeting, segmentation, and personalization strategies.

Requirements

• Experience in CRM analytics, performance marketing, or a similar data-driven CRM role.
• Deep understanding of automated lifecycles and how to drive uplifts in a complex communication landscape.
• Strong skills in data analysis, reporting, and campaign performance measurement.
• Proficiency in BI tools, SQL, and CRM analytics platforms.
• A sharp eye for efficiency, constantly seeking ways to improve processes and results.
• Ability to translate data into insights that drive smarter CRM decisions.
• Proactive and results-driven mindset, thriving in a high-performance environment.

What is in it for you?

🌍 Be part of a forward-thinking, growing international company.

📚 Play a key role in shaping the knowledge culture of the CRM team.

🚀 Opportunities for career growth in training, knowledge management, and leadership.

🎯 Competitive salary, exciting projects, and a collaborative team environment.