Nordic Region CRM Manager (Norwegian & Finnish markets)

Our client is a digital services provider operating within the iGaming field. They are now growing their CRM department and seeking to hire a Regional CRM Manager.

This role is perfect for a CRM professional who has experience managing market-specific campaigns and wants to take their expertise to the next level. As a Nordic CRM Manager, your primary focus will be creating and delivering tailored CRM initiatives for Norwegian and Finnish customer, using your insight into customer preferences and market nuances to maximize satisfaction and engagement.

Responsibilities:

• Create and oversee CRM campaigns that effectively engage and retain players in the Norwegian and Finnish markets.
• Utilize Symplify and other CRM tools to deliver targeted, automated, and personalized communication with players.
• Monitor player data, campaign performance, and feedback to continually optimize strategies.
• Work closely with marketing, product, and data teams to ensure cohesion across all campaigns and enhance player journeys.
• Generate actionable insights from CRM performance to refine customer targeting and improve overall outcomes.
• Stay up-to-date on regional trends, competitor activities, and player preferences to keep campaigns innovative and effective.

Requirements

• Native-level fluency in Norwegian and/or Finnish (written and spoken) is essential as well as strong communication skills in English.
• 3+ years of experience in a CRM management role within the gambling
• Strong experience with Optimove, Symplify CRM, Salesforce Marketing Cloud or similar platforms for campaign management, player segmentation, and automation.
• A data-driven approach to CRM, with experience analyzing customer behavior and campaign performance.
• In-depth knowledge of the customer preferences in the nordic markets.
• Strong organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Excellent communication skills and the ability to work collaboratively within cross-functional teams.

What is on offer?

• Be a part of a global organization within the rapidly evolving gambling industry.
• Competitive salary and benefits package, with performance-based incentives.
• Opportunities for personal and professional growth in a dynamic, fast-paced work environment.
• Work with a passionate, supportive team that values innovation and creativity.