Marketing and Sales Director

JOB SPECIFICATION

Job title

Marketing and Sales Director

Reporting to

CFO and CEO

Start date

As soon as possible

About the company

Real Estate

Work location

Phnom Penh, Cambodia

Key responsibilities

1. Sales Leadership & Strategy

• Develop and execute a comprehensive sales strategy to achieve revenue and unit sales targets.
• Lead and manage the sales team, ensuring they are well-trained, motivated, and meeting performance KPIs.
• Implement and optimize the sales funnel from lead generation to closing deals.
• Develop strategic pricing and negotiation tactics to maximize profitability while remaining competitive.
• Conduct market analysis and competitor benchmarking to refine sales strategies.

2. Marketing Strategy & Execution

• Develop and implement multi-channel marketing campaigns tailored to high-end property buyers.
• Leverage digital marketing, social media, influencer marketing, and traditional advertising to build brand awareness.
• Plan and execute real estate events, including the 'First Choice Event' for early-bird buyers.
• Monitor campaign effectiveness, adjusting strategies based on data-driven insights.

3. CRM & Lead Management

• Implement and manage a Customer Relationship Management (CRM) system to track and nurture leads effectively.
• Establish automated follow-ups and structured engagement strategies to increase conversion rates.
• Work closely with the sales team to ensure efficient lead qualification and follow-ups.

4. Team Management & Development

• Oversee a team of 4+ sales consultants, providing coaching, training, and performance evaluations.
• Recruit and develop top talent, ensuring a high-performance sales culture.
• Foster a collaborative relationship between the sales and marketing teams to enhance lead generation and conversion.

5. Financial Planning & Budgeting

• Develop and manage the sales and marketing budget, ensuring optimal allocation of resources.
• Drive cost-effective lead generation strategies to maximize ROI.
• Report on sales performance, revenue growth, and marketing KPIs to the CEO.

6. Customer & Market Insights

• Conduct buyer behavior analysis to refine marketing and sales strategies.
• Ensure high customer satisfaction through personalized and professional engagement.
• Stay updated on market trends, regulatory changes, and competitor movements.

Requirements

• Bachelors or Masters degree in Marketing, Business, or a related field.
• 10+ years of experience in sales & marketing, with at least 5 years in a leadership role.
• Experience in real estate, luxury sales, or high-value B2C industries preferred.
• Strong strategic thinking, leadership, and negotiation skills.
• Proven track record in meeting and exceeding sales targets.
• Expertise in CRM systems, digital marketing, and sales automation tools.
• Strong network in Phnom Penhs real estate market is a plus.

Salary range

Negotiable

Benefits

13th, AL 18, Sick Leave 12days, public holiday follow labor law

Working days

Mon-Sat (half day)

Working hours

8:30am 5:30pm (1hr lunch break)

Interview process

2rounds

Recruiter contact details

Channita CHEV Recruitment Manager

• Cellcard +855 11 55 66 95

Smart +855 98 74 66 99 (telegram/whatsapp)