Senior Product Manager - OTC

Reports to: Commercial Director

Location: Bangkok

Our company is a leading global pharmaceutical company committed to improving the lives of patients worldwide. We are seeking a highly motivated and experienced Senior Manager - OTC to join our dynamic team.



Responsibilities:

• Develop and execute comprehensive OTC marketing strategies for women's healthcare products, aligned with the company's overall business objectives.
• Build and manage brand equity for assigned products, ensuring strong brand positioning and recognition.
• Lead new product launches from concept development to commercialization, including market research, product positioning, and launch planning.
• Develop and implement marketing campaigns that effectively reach target audiences and drive sales.
• Provide technical expertise and training to sales teams and customers on product features, benefits, and usage.
• Collaborate with cross-functional teams to ensure successful product development, launch, and marketing execution.
• Monitor market trends and competitor activities to identify opportunities and threats.
• Prepare annual forecasts and promotional budgets for assigned products.
• Achieve sales targets within approved promotional expenses.
• Adhere to all corporate policies and guidelines, including code of conduct and compliance regulations.

Qualifications:

• Graduate degree in Pharmacy is a must.
• Minimum 5 years of experience in OTC product management within the pharmaceutical industry. (Pharma, Not Consumer Good product)
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Ability to work effectively in a fast-paced and dynamic environment.