Area Sales Manager

JOB DESCRIPTION

Purpose / Key Responsibilities

To develop, lead, and drive the Medical consultant team in a defined geographical area, ensuring high levels of achievement, engagement, personal development and a succession plan across all key areas and roles.

To execute the FKs marketing strategy, delivering regional operation cost, volume, and customer penetration numbers.

To deliver the most effective route to market, via the management of an appropriate number of distributors, hospitals and treatment centers, etc. for the geographical area.

Major Duties & Responsibilities

Job holder is required to fully perform all of the below mentioned tasks timely, correctly and completely.

Setting up the marketing team, plan, organize, direct and control marketing team in dedicated area to meet these objectives.

Making every effort to maximize both present and long term marketing and operation cost

Fully achieve marketing targets such as volume, turnover, coverage and market development

 Establish realistic marketing objective and action plan monthly (primary and secondary) for the Medical consultant team with the consultant of Regional Manager; and prepare marketing forecast timely.

Plan, organize, lead and control the implementation of the distributor activities, marketing activities, marketing projects, and other marketing programs within assigned territories

Explore new areas both within existing territories as well as by expanding geographic coverage for marketing development

Monitor marketing trends and competitors activities in the assigned territories .

Assign the territories to staffs and set-up the relevant individual marketing target for staffs

 Monitor each medical consultants daily performance and compare it with that months objective

Leverage the market demands as well as the marketing opportunities for the company

Prepare in advance and conduct regular marketing meetings

Manage budget for all marketing activities
Coordinate, support and supervise all instruments distributor activities/marketing projects

Support Regional Manager to implement company's new marketing strategies, including new products prices, promotion, etc.

Support Regional Manager to collect and evaluate information in the market including competitors and competitive products.

Research about new product areas 

Implement promotions, incentives, and other tactical activities as required for the market in agreement with Regional Manager

Review the performance of the marketing team and to motivate and stimulate them to further greater achievements

Other tasks as required by the superior.

Qualification

Bachelors degree in Medicine/Pharma, MBA is preferred 

Experience

Broad business and commercial understanding, high level communication, negotiation and influencing experience and the proven ability to develop excellent working relationships with a wide range of people both internally and externally

At least 5 years

Business Management experience minimum, including a demonstration of people management, and the delivery of budgeted performance results

Dynamic, adaptable, results-oriented approach.

High level of initiative and integrity. 

Ability to work independently and under pressure. 

Highly developed leadership, development of people, customer focus, and business judgment skills.
Experience of achieving results, driving change and establishing best practice through other people.

Ability to make independent decisions 

Working with and managing ambiguity

 Flexible in mindset