Marketing Manager

About the role: 

• Oversee Marketing Associate and UX Designer. 
• Automated Email marketing/ Monthly newsletter. 
• Design content and write captions for the agency’s paid media efforts. 
• Install tracking pixels to track the success of the marketing strategy. 
• Conduct market research and identify new opportunities. 
• Assist with organizing promotional events. 
• Prepare weekly and monthly reports on marketing metrics and present to internal stakeholders. 
• Collaborate with VP of Sales. 
• Working knowledge with CRM programs (Hubspot). 
• Develop and execute a comprehensive marketing strategy for upcoming launches, including promotional materials, content plans, and audience engagement. 
• Advertising for the company through paid media. 
• Public speaking at events, and focused towards B2B clients. 
• Build and manage the whole marketing requirements from scratch. 
• Perform any duties when assigned. 

Skills and Competencies: 

• Strategic output, can analyze large amounts of content and come up with actionable insights to improve our online presence. 
• Excellent spelling and grammar. 
• Proficiency with SEO/SEM campaigns. 
• Profiency with Meta campaigns. 
• Excellent communication and presentation skills. 
• Must share portfolio or links to previous work done/accounts managed. 

About You: 

• Minimum 5 years of digital marketing and advertising experience, preferably within the influencer marketing space. 
• Fluent in English speaker (reading, writing, and speaking). 
• Able to work within the US time zone.