Content Marketing Specialist

Our client seeks a skilled and creative Content Marketing Specialist (E-commerce) to join their team. In this dynamic role, you will leverage your content creation expertise and understanding of e-commerce to develop engaging and informative content that attracts customers, drives sales, and builds brand awareness.

Responsibilities:

• Develop and execute content marketing strategies that support e-commerce goals (e.g., product descriptions, blog posts, email marketing campaigns).
• Create high-quality content (written, visual, video) that resonates with target audiences and effectively promotes products.
• Conduct keyword research and optimize content for search engines (SEO) to improve organic traffic.
• Manage the content calendar and editorial workflow to ensure timely content publication.
• Analyze content performance metrics and identify opportunities for improvement.
• Stay current on the latest content marketing trends and best practices in the e-commerce industry.

Qualifications:

• Bachelors degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 3-5 years of experience in content marketing or a related field.
• Proven track record of creating engaging and effective content for e-commerce platforms.
• Strong writing and editing skills with a focus on clear, concise, and persuasive communication.
• Understanding of SEO principles and content optimization techniques.
• Experience with content management systems (CMS) and content marketing tools.
• Excellent analytical skills with the ability to track and measure content performance.
• Strong communication and collaboration skills to work effectively with cross-functional teams (e.g., designers, product managers).

Benefits:

• Competitive salary and benefits package.
• Opportunity to play a vital role in driving sales and brand awareness through strategic content marketing.
• Be part of a team at the forefront of content marketing for e-commerce.
• Work in a dynamic and creative environment where storytelling is valued.
• Contribute to a culture of data-driven decision making and customer-centric marketing within the organization.

If you are a highly motivated and results-oriented Content Marketing Specialist (E-commerce) with a passion for crafting compelling content that sells, we encourage you to apply!

Please submit your CV and cover letter outlining your experience and qualifications for this exciting opportunity.