Copywriter

The Job Overview

We are seeking an experienced copywriter to help improve the effectiveness of our website and marketing materials. This role, and the ideal candidate will have a passion for writing and possess strong written communication skills.

You will work with a team of marketers to help generate sales leads and improve the quality of our websites content. You will be responsible for writing both compelling blog posts and marketing copy for our website and will report directly to our creative director.

Responsibilities

Below are some of the responsibilities a copywriter is expected to assume in their position:

• Prepares PR articles
• Prepares content for social media
• Creates service descriptions and brand materials
• Creates press releases, communication towards users through various social media feeds (SMS, e-mail, pop-up, push notifications, Facebook, Instagram, TikTok, banner communication, YouTube, etc.)
• Creates communication campaigns and slogans
• Researches and analyses the target audience
• Creates scripts for radio adverts
• Supports the marketing team and outside partners in creating TV commercials
• Maintains and reviews existing texts and campaigns for accuracy and relevance

Job Qualifications and Skill Sets

Below are the qualifications expected of a copywriter:

• A bachelors degree in marketing, communications, journalism, English, or a related field
• Strong editorial, proofreading, and writing skills
• Familiarity with keyword research
• 1+ years of proven experience in such or similar role
• Takes part proactively in all projects of the Company and work as a team player
• Good communication skills