Media Buyer - Street

Good Job! Good Life!

The HeadHunter Group is an innovative HR Company operating in the USA, Albania, Kosovo, Montenegro, North Macedonia, Bosnia & Herzegovina, Greece, Serbia, and Cyprus. We offer the newest mentality in the HR industry and our core businesses are Candidates and Clients.

For our client, we publish an advertisement for the position:

For our Client - an innovative company that provides advertising solutions we are looking for:

PERFORMANCE MEDIA BUYER

The Opportunity

Our client is looking for a Performance Media Buyer who thrives in a fast paced, data driven environment to join us and help drive profitability for the business. The ad platform team that you'll be a part of will be responsible for acquiring ROI positive traffic to out client and its properties via social, native and display marketing platforms. The person in this role will support our search monetized content marketing efforts by curating highly relevant keyword terms to drive performance and ROAS.

What you'll do:

As part of the performance marketing team, you will be responsible for the media buying & profit management by determining the best set of keywords to display to the right user at the right time, on the right content. This is inclusive of using manual and automated means to drive the highest expected value while ensuring best practices (both industry wide and internal) are followed. You'll collaborate with team members to develop strategies, scale new campaigns, and optimize existing campaign performance.

What we are looking for:

• 2+ years social / native media buying experience (S2C, S2S, D2S, etc.)

• Extensive (hands-on) experience with native and social marketing platforms (Facebook, GDN, Taboola, Outbrain, etc.)

• In-depth knowledge of display marketing fundamentals including targeting options and critical dimensions for measuring success (i.e.: device, demographics, etc.)

• Deep understanding of search arbitrage, monetary and action-based signals that drive predictive modeling

• Google, Bing & Yahoo demand profiles should be second nature

• Advanced experience in Excel and business intelligence tools such as Looker and Data Studio

• Experience optimizing for buy-side KPIs like tCPA, and tROAS

• Manual testing experience that eventually leads to automation

• Excellent communication and collaboration skills

Company Culture

As an organization, our client values transparency, collaboration, learning, and collegiality. Our client is passionate about learning and doing the best. Sometimes its fail, but we learn from these failures. All the while, we believe that maintaining work-life balance and having fun is the key to our success.

Salary & Benefits

The base salary range represents the anticipated low and high end of the salary range for this position. Actual salaries may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

If you are interested, feel free to contact us, by sending your CV and motivation letter at: m.popovic@theheadhunter.com