Media buyer - Search Arb MS

Good Job! Good Life!

The Headhunter Group provides HR services, HR consulting, raising awareness of employers about the importance of human resources departments in the company.

The Headhunter Group has offices in Albania, Macedonia, Montenegro, Bosnia and Herzegovina, Serbia, Kosovo, Bulgaria, Greece, New York and Texas (USA), Canada and Mexico. We offer the newest mentality in the Staffing industry and our core business are Candidates and Clients.

For our Client - an innovative company that provides advertising solutions we are looking for:

PERFORMANCE MEDIA BUYER - REMOTE

The Opportunity

Our client is looking for a Performance Media Buyer who thrives in a fast paced, data driven environment to join us and help drive profitability for the business. The ad platform team that you'll be a part of will be responsible for acquiring ROI positive traffic to out client and its properties via social, native and display marketing platforms. The person in this role will support our search monetized content marketing efforts by curating highly relevant keyword terms to drive performance and ROAS.

What you'll do:

As part of the performance marketing team, you will be responsible for the media buying & profit management by determining the best set of keywords to display to the right user at the right time, on the right content. This is inclusive of using manual and automated means to drive the highest expected value while ensuring best practices (both industry wide and internal) are followed. You'll collaborate with team members to develop strategies, scale new campaigns, and optimize existing campaign performance.

What we are looking for:

• 2+ years social / native media buying experience (S2C, S2S, D2S, etc.)
• Extensive (hands-on) experience with native and social marketing platforms (Facebook, GDN, Taboola, Outbrain, etc.)
• In-depth knowledge of display marketing fundamentals including targeting options and critical dimensions for measuring success (i.e.: device, demographics, etc.)
• Deep understanding of search arbitrage, monetary and action-based signals that drive predictive modeling
• Google, Bing & Yahoo demand profiles should be second nature
• Advanced experience in Excel and business intelligence tools such as Looker and Data Studio
• Experience optimizing for buy-side KPIs like tCPA, and tROAS
• Manual testing experience that eventually leads to automation
• Excellent communication and collaboration skills

If you are interested, feel free to contact us, by sending your CV and motivation letter at:

m.popovic@theheadhunter.com