About the job Marketing Manager
Good Job! Good Life!
The HeadHunter Group is an innovative Staffing and Recruiting Company with HQ in US, Dover, Delaware, operating in Canada, Albania, Kosovo, Montenegro, North Macedonia, Bosnia & Herzegovina, Bulgaria, Serbia, Cyprus, Greece. We offer the newest mentality in Staffing industry and our core business are Candidates and Clients.
Our client, a leading commercial bank focused on supporting small and medium-sized enterprises, is seeking a Marketing Manager for its Kosovo operations.
We are looking for a hands-on Marketing Manager responsible for increasing brand awareness, supporting customer acquisition and retention, and driving the adoption of the banks products and digital channels. The role is strongly focused on understanding customer behavior, delivering clear and effective communication, and achieving measurable results.
Key Responsibilities
- Plan and execute marketing campaigns that strengthen brand awareness and reputation
- Support new client acquisition and existing client engagement
- Promote bank products and services through clear, customer-focused messaging
- Drive adoption of digital channels (mobile, online, self-service)
- Gather and analyze market and customer insights to guide marketing decisions
- Track performance and optimize campaigns based on KPIs and results
Required Skills & Competencies
- Strong understanding of customer behavior, segmentation, and customer journeys
- Proven experience in brand and marketing communication
- Solid knowledge of digital marketing and UX-driven campaigns
- Data-driven mindset with experience using KPIs, dashboards, and campaign metrics
- Ability to work closely with Sales, Product, Contact Center, and Branch Network
- Working knowledge of retail banking products (cards, loans, deposits, payments)
Ideal Profile
- Experience in marketing, brand, or growth roles
- Comfortable working in a performance-oriented, regulated environment
- Strategic thinker with strong execution skills
Note: Please note that only shortlisted candidates will be invited for an interview.
Our client offers equal opportunity for everyone, and no person shall be discriminated against on the grounds of age, gender, sexual orientation, disability, nationality, ethnic background, race, skin color, religion or ideology, political persuasion, social background or marital status.