Job Openings Social Media Manager - Multiinsight

About the job Social Media Manager - Multiinsight

Our client Multiinsight is looking for Social Media Manager in Islamabad.

Job Description
About the Role

We are building multiple personal brands in the e-commerce space (Shopify, Amazon, and digital growth). Our goal is to create a content-driven authority ecosystem that generates inbound leads and drives business growth. This role is not about posting content.

You will be responsible for:

  • Building and scaling personal brands across Instagram, TikTok, YouTube, X and LinkedIn
  • Turning content into attention, authority, and inbound leads
  • Using AI tools and systems to increase speed, quality, and output
  • This is a high ownership role where you will work directly with the founder and eventually lead the content function.

What You'll Be Responsible For
1. Content Strategy & Planning

Develop platform-specific strategies for:

  • Instagram
  • TikTok
  • YouTube
  • LinkedIn
  • X

Research:

  • Viral trends
  • Competitor content
  • High-performing formats in e-commerce (Shopify & Amazon)
  • Build weekly and monthly content calendars aligned with business goals

2. Content Ideation, Scripting & Messaging

Generate:

  • Viral hooks
  • Video concepts
  • Series ideas

Write or guide writing of:

  • Short-form scripts
  • Long-form video outlines
  • LinkedIn content
  • Ensure messaging aligns with:
    • Authority building
    • Lead generation

3. AI-Driven Content Systems

Use AI tools to:

  • Generate ideas
  • Improve scripts
  • Repurpose content
  • Analyze performance

Build workflows to:

  • Increase content output
  • Reduce production time
  • Continuously test new AI tools and systems

4. Content Production Management

  • Plan and manage content shoots, recording schedules
  • Direct the founder on delivery, hooks, on-camera performance
  • Coordinate with video editors provide clear briefs
  • Maintain editing style and quality

5. Distribution & Repurposing

  • Turn 1 piece of content into multiple assets:
    • Shorts / Reels
    • Carousels
    • LinkedIn posts
  • Ensure consistent posting across platforms
  • Maximize reach through smart distribution

6. Platform Optimization & Growth

  • Optimize profiles Bios, Covers, Thumbnails and Links
  • Understand and leverage platform algorithms
  • Track trends and adapt quickly

7. Analytics & Performance Tracking

  • Monitor views, engagement, follower growth and lead generation
  • Identify winning content patterns
  • Iterate based on dat

8. Lead Generation Alignment

  • Align content with offers, funnels and CTAs
  • Support inbound pipeline: Content DM Call

What We're Looking For
Must-Have:

  • Experience managing personal brands or content-driven accounts
  • Strong understanding of:
    • Instagram
    • TikTok
    • YouTube
    • LinkedIn
    • X
  • Strong understanding of AI tools and workflows (ChatGPT, automation tools, etc.)
  • Ability to identify viral trends and content patterns
  • Strong copywriting skills (hooks, scripts, posts)
  • Experience working with editors and content teams

Nice to Have:

  • Experience in E-commerce (Shopify / Amazon) and Digital marketing or agencies
  • Understanding of funnels and conversion psychology
  • Basic editing knowledge

Mindset We Want

  • Ownership mindset (this is your domain)
  • AI-first thinking (how can we do this faster and better?)
  • Speed > perfection
  • Creative + analytical balance
  • Always testing, learning, iterating



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