Head of Marketing (Hospitality industry)

Company Background

We are representing a well-known client in the hospitality industry, looking for Head of Marketing to be based in Sungai Long, Kajang.

Key Responsibilities:

• Lead the development and execution of the resorts overall marketing strategy to drive brand visibility, guest engagement, and revenue growth.
• Oversee both digital and traditional marketing campaigns, ensuring alignment with business goals and positioning Monkey Canopy as a premier family-friendly destination.
• Manage marketing budgets effectively, optimizing ROI through data-driven planning and campaign performance tracking.
• Conduct market research and competitor analysis to identify trends, opportunities, and areas for brand differentiation.
• Collaborate with internal teams (sales, operations, F&B, events) to create integrated marketing initiatives that enhance guest experience and promote attractions, dining, and accommodations.
• Build, mentor, and lead the marketing team, fostering innovation and accountability.
• Represent the brand at key events, partnerships, and media opportunities to strengthen market presence.

Requirements

• At least a diploma or degree in Marketing, Business, Communications, or related field.
• At least 5 years of marketing experience, including 3 years in a leadership role.
• Experience in hospitality, tourism, or leisure industry is an added advantage.
• Strong skills in digital marketing (social media, SEO, online campaigns).
• Good understanding of traditional marketing and branding.
• Strong leadership and teamwork abilities.
• Analytical, creative, and able to adapt to market changes.
• Excellent communication in both English and Mandarin is an added advantage.

Interested candidates, please apply online or send your updated resume to balqis(at)talentrecruit.com.my

Only shortlisted candidates will be notified.