Product Manager

Company Overview

Our client is a leading player in the confectionery and food manufacturing industry, recognized for delivering high-quality products across a wide range of markets. With a strong focus on innovation, brand development, and consumer satisfaction, the company has established a solid reputation for excellence in product quality, marketing, and customer engagement. Committed to growth and sustainability, it works closely with its partners and distributors to ensure its products reach a broad audience while maintaining a strong brand presence and industry credibility.

Key responsibilities

· To prepare and develop marketing plan for the designated products, agencies and principals in line with the Company as well as the Principal's objectives.

· To constantly develop and recommend appropriate sales and advertising and promotional activities for the designated product lines, agencies or Principals.

· To identify the appropriate channels of distribution for each and every product lines and draw up penetration strategies to gain their support.

· To gather market intelligence and conduct regular market visits.

· To track and analyze brand performance and brand health through in-market sales. 

· To constantly survey the market and analyze the competitor's activities and new entrants.

· To maintain good public relationship with Principals as well as ensuring excellent customer relationship.

Qualification / Experience Requirement

· Degree in Business, Sales, Marketing or equivalent

· At least 3 - 5 years of working experience in consumer line.

· Required languages : Mandarin, English, Bahasa Malaysia

Interested candidate may apply online or email resume at jiayin(at)talentrecruit.com.my

Only candidates who are shortlisted will be notified.