About the job Account Manager Assistant
Our US Partner is a Lead and Demand Generation digital marketing agency headquartered in New Jersey. As a fully remote team, they work with law firms throughout the country to help them build reliable lead and demand generation campaigns and manage their digital marketing. They achieve this through a wide range of services, including SEO, PPC, Digital Public Relations, and Content Creation.
As an Account Manager Assistant, you will support the public relations team in executing PR
campaigns, coordinating media outreach, crafting press materials, and assisting with client communications. You will play a vital role in ensuring the smooth execution of PR strategies, from media relations to event coordination, all while providing critical administrative and creative support to the PR team.
This is a full-time role, on a US shift, and on a Work From Home set-up.
If you have the right skill set, this may be your opportunity to enter this fast-growing organization.
DUTIES AND RESPONSIBILITIES:
Assist the Account Managers with everyday media monitoring and press management. Some tasks youd be responsible for completing include, but are not limited t,o the following:
- Weekly Checklists
Regularly monitor the health of client websites and online profiles by executing a weekly SEO-focused checklist. This includes tasks such as reviewing Google Business Profiles for misrepresented information, monitoring client reviews, and making Google Posts to each profile. You will also be responsible for flagging any significant issues to the Account Managers.
- Awards & Media List Research
Familiarize yourself with the industrys top press contacts and opportunities. You will utilize public relations management software (i.e., MuckRack, Cision, Qwoted, etc) to identify target journalists, editors, and media contacts for new and ongoing marketing objectives. This software and additional research are utilized to highlight and thoroughly detail prospective industry awards and broadcast interviews.
Monitoring editorial calendars and awareness months/weeks/days where appropriate.
- Media Clipping & Tracking
Conduct research to track and manage new media mentions. This includes tracking all news alerts, completing manual research for recent hits, and preparing each hit for client reports.
- Press Release Distribution
Manage the distribution of client news and press releases. You will become familiar with the press release distribution platform and process. This includes proofreading the copy, optimizing the news item with the correct social contact information, and tracking for all media hits.
- Monthly Reporting
Updating the KPIs in the client's monthly reports.
QUALIFICATIONS:
Tech Savvy - You anticipate and adopt innovative digital applications to help build businesses. You build on current technology and platforms used to maximize the effectiveness of public relations strategies for clients.
Action-Oriented - You take on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.
Ensures Accountability - You hold yourself and others accountable to meet commitments.
Communicates Effectively - You develop and deliver effective communications that convey a clear understanding of the unique needs of different audiences. You communicate constantly, clearly, and effectively with clients (and your colleagues) regularly. As a remote company, honest and clear communication is vital to our success.
Resourcefulness - You know what resources are available to you, and you deploy them efficiently and effectively. Youre able to work autonomously but know when to tap into your colleagues and other partners for assistance or to benefit the process with broad communication.
Plans and Aligns - You develop project plans and manage processes and deadlines to meet established client and internal business goals.