Head of Marketing

About the Company

Our company is a leading luxury public relations agency in Asia, renowned for its expertise in crafting and executing compelling narratives that elevate brands and drive meaningful engagement. We are a team of passionate and experienced professionals who are dedicated to delivering exceptional results for our discerning clientele.

About the Role

The Head of Marketing is responsible for developing and executing the company's overall marketing strategy. This role will lead all aspects of marketing, including branding, digital marketing, content creation, public relations, and customer engagement. The Head of Marketing will work closely with the executive team to ensure marketing initiatives are aligned with the company's business objectives.

Responsibilities

• Develop and implement the company's comprehensive marketing strategy, aligned with business goals and target audience
• Oversee all marketing activities, including branding, digital marketing, content creation, public relations, social media, and email marketing
• Manage and optimize the marketing budget to maximize return on investment (ROI)
• Lead the development and execution of effective marketing campaigns across various channels
• Analyze market trends, competitive landscape, and customer data to inform marketing strategies
• Build and manage a high-performing marketing team, including hiring, training, and developing team members
• Collaborate with other departments, including sales, product, and customer service, to ensure seamless marketing integration
• Track and report on key performance indicators (KPIs) to measure the effectiveness of marketing campaigns

• Stay up-to-date on the latest marketing trends and technologies

Qualifications

• 7+ years of experience in marketing/branding leadership roles, preferably in a marketing/PR agency environment
• Proven track record of developing and executing successful marketing campaigns that drive results
• Understanding of digital marketing channels, including SEO, SEM, social media, and branding

• Experience with marketing automation platforms and analytics tools

• Excellent communication, presentation, and interpersonal skills

• Ability to work independently and as part of a team

• Bachelor's degree in marketing, communications, or a related field

Benefits

• Competitive salary and performance-based bonuses

• Comprehensive health, dental, and vision insurance package

• Generous paid time off and flexible work arrangements

• Opportunities for professional development and career advancement

• Collaborative and dynamic work environment with a focus on work-life balance

Working Condition

• Flexible work hours with the hybrid work arrangement

• Opportunities to attend industry events and conferences

• Casual and relaxed work culture that encourages creativity and innovation