Marketing Content Coordinator

We are seeking a detail-oriented and proactive Marketing Content Coordinator to join our dynamic marketing team. The ideal candidate will possess a strong command of the English language, and bring expertise in marketing, with a focus on collaborating with our creative team to produce promotional and content-based emails. The Marketing Coordinator will also focus on setting up automated customer journeys that provide a personalized experience to segments of our customers.

Other:

• Rate: 40,000 to 50,000 php
• Work set-up: Office-based
• Weekly workload: 40hrs/week

Qualifications:

• Proven experience in social media management and content trends.
• Strong understanding of social media platforms, analytics, and content trends.
• Excellent communication, negotiation, and relationship-building skills.
• Creative thinker with the ability to work independently and collaboratively.
• Detail-oriented, with a knack for multitasking and adapting in a fast-paced environment.
• Passion for storytelling, photography, design, or a related field is a plus.
• Great Communication Skills.
• Willing to work on-site.

Responsibilities:

• Email Briefs
• Develop comprehensive email briefs for the creative team, summarizing key details such as target audience, email goals, relevant product categories (e.g., travel, wedding), and insights to enhance performance.
• Work closely with cross-functional teams to understand their email requirements and provide guidance on effective email strategies.

• Customer Journey Support
• Assist in the implementation of customer journeys by updating existing and creating new lifecycle programs in our email platform, Iterable.
• Collaborate with internal stakeholders to ensure seamless integration of email campaigns within overall marketing strategies.

• Team Collaboration
• Support product, partner, and brand teams with their email campaigns by facilitating effective briefings and coordinating email schedules. 
• Act as a liaison between teams and the creative department, ensuring smooth communication and execution of email requests.
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• Reporting and Quality Assurance
  • Update weekly email reports in Google Sheets, providing insights into key performance indicators. 
  • Perform quality assurance (QA) checks on all emails, landing pages, and articles to identify and rectify errors or issues before deployment.
  • Data QA - Look for major inconsistencies when reviewing performance numbers

• Coupon Code Management
  • Create and manage coupon codes for various promotional campaigns, ensuring accuracy and alignment with marketing strategies.
    
    

• Push Notifications and SMS
  • Set up weekly push notifications and SMS messages, collaborating with relevant teams to ensure timely and effective communication.