About the job MarTech Specialist
Job Responsibilities:
Design, develop, and deploy AI-powered tools and products tailored to internal needs and client-facing requirements, with a focus on marketing technology for Loan and credit card products.
Integrate AI tools into existing company systems and workflows, including CRM, client communications, and task automation, to optimize marketing efforts.
Incorporate external APIs and services, such as web search, databases, image generation, first and third-party data, to enhance marketing technology solutions.
Collaborate with business and operations teams to translate abstract ideas into scalable, usable AI features that drive digital innovation.
Write clear technical documentation to support maintenance and future upgrades of marketing technology solutions.
Incorporate agentic AI technologies to create autonomous systems that can make decisions and take actions to optimize marketing strategies.
Explore and implement AI products like chatbots, virtual assistants, and predictive analytics tools to enhance customer interactions and marketing campaigns.
Job Requirements:
Bachelors degree or higher in Mathematics, Business, IT, Engineering, Computer Science, Artificial Intelligence, Data Science, or a related field.
Entrepreneurial mindset with a passion for emerging technologies and continuous learning.
Strong business acumen with a sharp understanding of marketing dynamics and project execution.
Excellent communication skills in English and Cantonese with the ability to translate technical concepts for non-technical stakeholders.
A collaborative team player with a high sense of ownership and accountability.
Ability to work independently and deliver production-ready solutions with minimal supervision.
Comfortable navigating regulatory frameworks and ensuring compliance with internal and external policies.