Casino Marketing Manager

Job Title: Casino Marketing Manager

Department: Marketing

Reports To: Director of Marketing

Location: Savan Resorts, Savannakhet, Laos

Summary:

We are seeking a dynamic and results-oriented Casino Marketing Manager to lead our marketing efforts in attracting and retaining high-value players to Savan Resorts. The ideal candidate will have a proven track record in casino marketing, exceptional communication skills in English, Chinese, and Thai, and a deep understanding of the Southeast Asian gaming market.

Responsibilities:

• Strategy Development: Develop and execute comprehensive marketing strategies to increase casino revenue, player acquisition, and retention.

• Campaign Management: Plan and implement targeted marketing campaigns across various channels, including digital, print, social media, events, and partnerships.

• Player Development: Build and maintain strong relationships with high-value players, tailoring personalized experiences and incentives to enhance loyalty.

• Market Analysis: Conduct in-depth market research to identify trends, opportunities, and competitor activities, adapting strategies as needed.

• Budget Management: Manage the marketing budget effectively, ensuring optimal return on investment for all marketing initiatives.

• Team Leadership: Lead and mentor the marketing team, fostering a collaborative and high-performing environment.

• Cross-Functional Collaboration: Work closely with other departments, including operations, finance, and entertainment, to ensure seamless integration of marketing efforts.

Qualifications:

• Education: Bachelor's degree in Marketing, Business Administration, or a related field.

• Experience: Minimum of 5 years of experience in casino marketing, preferably in the Southeast Asian market.

• Language Skills: Fluency in English, Chinese, and Thai (both written and verbal) is essential.

• Technical Skills: Proficiency in marketing analytics tools, CRM software, and digital marketing platforms.

• Interpersonal Skills: Excellent communication, negotiation, and relationship-building skills.

• Leadership Skills: Proven ability to lead and motivate a team.

Desired Skills:

• Cultural Awareness: Deep understanding of the cultural nuances and preferences of the target market.

• Creativity: Ability to develop innovative and engaging marketing campaigns.

• Adaptability: Flexibility to adapt to changing market conditions and business needs.

Benefits:

• Competitive salary and benefits package

• Opportunities for professional growth and development

• Exciting and fast-paced work environment in the thriving Southeast Asian gaming industry

To Apply:

Please submit your resume, cover letter, and salary expectations.

Deadline:

Applications will be accepted until the position is filled.

Note: Only shortlisted candidates will be contacted for an interview.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.