Sales and Marketing Coordinator

Main Responsibilities & Duties

• Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation;
• Provide market research, forecasts, competitive analyses, campaign results, and consumer trends;
• Assist in the development and implementation of the company's brand strategy;
• Prepare marketing activity reports and metrics for measuring program success;
• Continually research new sources of prospective customer data, and provide recommendations to sales and marketing leadership;
• Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness;
• Maintain updated records on the overall sales and Marketing activities
• Visit prospective and potential clients to identify needs, evaluate customer contentment and promote products;
• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments;
• Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration;
• Assist management team with various projects and marketing campaigns;
• Participation in the planning and execution of promotional plans for small and large-scale corporate events;
• Collaborating with marketing and communications managers to execute internal marketing and communications campaigns;
• Performs other tasks given by the Manager as required.

Skills & Abilities

• Excellent communication skills that ensure client needs are heard appropriately;
• Extensive knowledge of marketing strategies, channels, and branding;
• Strong organization skills that contribute to successful campaigns;
• Excellent leadership, communication, and collaboration abilities;
• Ability to work within pre-determined marketing budgets and allocate funds;
• Highly familiar with different marketing techniques and how to apply them;

Academic Qualification:

• BA Degree in Marketing Management or related fields;

Years of experience: 6+ years of proven experience in the field

Salary: Attractive & Negotiable