Senior Social Media Manager

                              Senior Social Media Manager

Who We Are

RZLT is a full-service Web3 growth house that blends creativity with cutting-edge technology, helping startups, projects, communities, and brands thrive in the ever-evolving Web3 landscape. As a fully remote company, our diverse team is driven by innovation, experience, and a passion for turning challenges into opportunities.

About the Role

We’re looking for a highly experienced Senior Social Media Manager with deep Web3 knowledge, a degen mindset, and AI-driven marketing expertise to lead social strategy for top-tier blockchain brands. You’ll be responsible for crafting engaging content, analyzing social media metrics, and fostering community interaction across various platforms. This role requires close collaboration with cross-functional teams to support both RZLT’s marketing objectives and client goals.

What You’ll Do:

• Own and manage social media channels for multiple Web3 clients simultaneously, ensuring strategic execution, high-quality content, and measurable growth.
• Develop monthly content themes and structured weekly social media calendars, ensuring a consistent and engaging narrative across platforms.
• Create degen-style content, including memes, Twitter threads, trendjacking, and viral engagement tactics to resonate with Web3 audiences.
• Lead client onboarding, developing tailored social media strategies, audience personas, and competitive positioning frameworks.
• Conduct in-depth social media audits, analyzing client accounts, competitors, and industry trends to identify opportunities for growth and differentiation.
• Build and maintain detailed social media content calendars across multiple clients, ensuring timely execution of high-impact posts tailored to each brand.
• Oversee content production and creative direction, guiding the design team to create compelling visuals, GIFs, and video content optimized for engagement.
• Leverage AI-driven tools for content creation, audience targeting, and engagement automation, optimizing workflows and boosting efficiency.
• Develop and implement platform-specific strategies, KPIs, and performance goals for each client, ensuring objectives are met and exceeded.
• Optimize content with SEO and keyword research, ensuring visibility and discoverability across social media search functions and algorithms.
• Actively engage with relevant profiles, influencers, and Web3 communities, fostering meaningful interactions to amplify reach and credibility.
• Analyze campaign performance against client-specific KPIs, translating data into actionable strategies to improve engagement, growth, and conversions.
• Experiment with AI agents and automation, implementing innovative solutions to enhance engagement and streamline audience interactions.
• Lead, train, and mentor junior team members, fostering a high-performance culture and knowledge-sharing across the organization.

We’re on the hunt for someone who has:

• 5+ years of experience in Social Media Management, with at least 2 years leading a team.
• Knowledge and understanding of Web3, Blockchain technologies, and AI, with a focus on AI-driven content and AI agents.
• Experience leveraging AI tools to optimize content creation, audience targeting, and engagement strategies.
• Strong understanding of various tools, platforms, and their best practices.
• Familiarity with social media analytics tools.
• Excellent communication and interpersonal skills.
• Ability to thrive in a fast-paced, dynamic environment.

Why join us?

• Flexible Payment Options.
• Growth and mentoring opportunities, including training programs, and industry events.
• An amazing team culture and passionate people who keep pushing boundaries in the Web3 space.
• Annual in-person retreats and unforgettable team experience.

Get to Know Us and Explore our world:

🌐 rzlt.io
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