Job Openings
Marketing Executive
About the job Marketing Executive
- To effectively participate in and implement yearly Marketing Communication Plan (omni-channel strategy) and within budget of the company's food chain brands.
- To make sure that promotional campaigns being correctly implemented at the store level such as briefing staff, leaflet distribution, banner hanging, poster placement, brand campaigns etc.
- To follow up and conduct surveys on competitors advertising and promotional activities; do consumer research; and analyze the companies promotional campaign results
- To effectively coordinate with franchisors Marketing department for various marketing programs and adapt for Cambodian markets.
- To work closely with graphic designer and production house to deliver high quality work at low cost. Work closely with in-house or external creative agencies to design marketing materials and campaigns.
- To manage overall media relations for the company achieving of frequent, timely and positive media coverage; and to closely monitor the company's media placement.
- To keep records of competitors and companies marketing communications, and up-date companies marketing expenses
- To organize and participating in Sponsoring activities, and attend at opening nights, press launches, trade shows, public meetings and similar events; and organize leaflet distribution,
- To work closely with Store Managers and Head of Brand to come up with Local Store Marketing (LSM) programs for stores in need.
- Managing production and performance of multimedia content
- Writing and proofreading creative copy
- Managing social media campaigns and running social media channels
- Monitoring performance of marketing campaigns
- Write and proofread marketing copy for both online and print campaigns
- Liaise with internal and external teams to ensure that tasks are completed and programmers are delivered on time
- Qualifications
- Market Planning and Market Research skills
- Communication and Sales skills
- Marketing expertise
- Strong analytical and strategic thinking abilities
- Experience in the food and beverage industry is a plus
- Bachelor's degree in Marketing, Business, or related field