About the job Marketing Executive
-To effectively participate in and implement yearly Marketing Communication Plan (omni-channel strategy) and within budget of the company's food chain brands.
-To make sure that promotional campaigns being correctly implemented at the store level such as briefing staff, leaflet distribution, banner hanging, poster placement, brand campaign's etc.
-To follow up and conduct surveys on competitors advertising and promotional activities; do consumer research; and analyze the company promotional campaign results
-To effectively coordinate with franchisors Marketing department for various marketing programs and adapt for Cambodian markets.
-To work closely with graphic designer and production house to deliver high quality work at low cost. Work closely with in-house or external creative agencies to design marketing materials and campaigns.
-To manage overall media relations for the company achieving of frequent, timely and positive media coverage; and to closely monitor the company media placement.
-To keep records of competitors and company marketing communications, and up-date company marketing expenses
-To organize and participating in Sponsoring activities, and attend at opening nights, press launches, trade shows, public meetings and similar events; and organize leaflet distribution,
-To work closely with Store Managers and Head of Brand to come up with Local Store Marketing (LSM) programs for stores in need.
-Managing production and performance of multimedia content
-Writing and proofreading creative copy
-Managing social media campaigns and running social media channels
-Monitoring performance of marketing campaigns
-Write and proofread marketing copy for both online and print campaigns
-Liaise with internal and external teams to ensure that tasks are completed and programmers are delivered on time
-At least 1-3 years experience in similar position. Bachelor degree in
Marketing, business administration or relevant discipline
-Proficient in MS Office. A proven track record of implementing successful marketing strategies
-Familiarity with social media and analytics.
-Excellent communication and people skills
-Strong organizational and time-management abilities
-Creativity and commercial awareness