Job Openings Marketing Manager - 001

About the job Marketing Manager - 001

  • Internal/External Interactions: 
    • Internal
      • Sales Team, Aftersales Team, Marketing Team, Finance and Management
      • RMA Cambodia management team
      • RMA Finance, HR
    • External
      • Corporate Customers
      • Financial Institutions
      • Marketing and Event Companies
      • Business Partners
  • Functional Responsibilities
    • Understands the HED offer for
      • Understands the features and benefits of the HED Products
      • Uses an understanding of the offer and the HED’s products brands to develop a distinctive and compelling sales proposition for corporate customers
    • Plans marketing activities
      • Formulate annual marketing plan and annual budget while also ensure plan execution
      • Keep the information of heavy equipment industry updated and actively seeking feedback and input from Sales Team for marketing activities and competitor information
      • Understands and uses a range of local marketing activities (e.g. events, advertisements, fliers, website page, driving events) to develop new business including developing relationship with advertising agencies, media and key stakeholders to promote public image of HED
      • Researching, tracking and updating the management on all political and economic issues in Cambodia, mainly related to heavy equipment industry as well as changes in the competitive environment for vehicles in Cambodia
      • Lead and coach marketing and sale team in order to carry out the plan by creating and implementing product training
      • Regular reporting of marketing activities and competitive activities to the management

 

  • Knowledge Responsibilities: 
    • Full understanding of product ranges available to customers
    • Knowledge of HED Customer First Behaviors
    • Knowledge of HED products Operational Guidelines and standards

 

  • Financial Responsibilities: 
    • Generating Revenue and Profit for the sales department through effective marketing measures
    • Financial Reporting of marketing achievements vs budget and related Marketing ROI’s to the GM
    • Managing in line with the budget the operational expenses of the marketing department
    • Monthly reviews of the financial accounts with GM and RMA Cambodia
    • Providing the GM with related marketing budgets

 

  • HR Responsibilities: 
    • Aiding in the coaching and development of the marketing team (up to 2x people)
    • Reporting to the GM marketing activity and financials
Interacting with sales and aftersales team and business partner

KNOWLEDGE, SKILLS AND EXPERIENCE:

ESSENTIAL:

  • A minimum of 3-5 years Marketing Management experience
  • A track record in successfully managing a marketing team and driving 360-degree marketing principles
  • Able to travel at short notice
  • Excellent English (written and spoken)
  • Fully conversant with Microsoft suite of products and fully computer literate (Excel + PowerPoint critical)
  • Driver’s License motor vehicle.


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