Content Creator & Brand Communications Manager

RMA Group is a multi-sector organization with more than 9,000 employees and an operational presence in 17 countries. For 40 years, we have developed enduring partnerships to support the needs of our clients, underpinned by the core values of Innovation, Integrity and Endurance. Through its various businesses including RMA Automotive, Global Fleet Sales, Comin Asia and Express Food Group (EFG), RMA Group has established itself as the partner of choice for leading automotive, equipment, engineering services, and food brands in Southeast Asia and beyond.

Overview and purpose of the role

A Content Creator & Brand Communications Manager is responsible for shaping how a brand is perceived by creating engaging content and ensuring consistent communication across all channels. The role combines creativity, marketing strategy, and brand management to build awareness, strengthen customer relationships, and support business goals.

Key responsibilities

- Plan, create, and publish high-quality content for social media, websites, blogs, email campaigns, and marketing materials.
- Produce engaging photos, videos, graphics, and written content.
- Develop content calendars and ensure consistent posting schedules with coordination with the social media analyst
- Stay up to date with content trends and platform best practices of our competitors
- Collaborate with designers, photographers, and videographers when needed.
- Develop and implement brand communication strategies.
- Ensure consistency in brand messaging, tone of voice, and visual identity across all channels.
- Write press releases, speeches, newsletters, and corporate communications when required.
- Manage internal and external communications with guidance from management.
- Support product launches, campaigns, and company events.
- Manage the company's social media platforms coordination with the social media analyst.
- Engage with online communities and respond to customer inquiries.
- Monitor brand reputation and online conversations.
- Coordinate influencer and partnership campaigns.
- Marketing & Campaign Management
- Support integrated marketing campaigns.
- Coordinate promotional activities with internal teams and external agencies.
- Monitor competitors and industry trends.
- Analytics & Reporting
- Track content performance using analytics tools in coordination with the social media analyst
- Measure engagement, reach, website traffic, and conversion metrics coordination with the social media analyst
- Prepare monthly reports with insights and recommendations and review with managemnt and coordination with the social media analyst

Background and experience

- Educated in Marketing, Communications, Journalism, Public Relations, Digital Media, or a related field.
- 3–5 years of experience in content creation, brand marketing, or communications.
- Excellent writing, editing, and storytelling skills.
- Strong understanding of social media platforms and digital marketing.
- Understanding of content management systems and social media scheduling tools.
- Proficiency in design and video editing tools such as Adobe Creative Suite, Canva, CapCut, or similar software.
- Knowledge of SEO and content marketing best practices is an advantage.

RMA Group is an equal opportunity employer, with a diverse group of colleagues globally representing different cultures, backgrounds, and beliefs. Our values of Innovation, Integrity and Endurance are embedded in what we do, and we welcome applicants who are committed to respecting diversity of thought, and in living our values on a day-to-day basis.