About the job Event Manager, APAC (contract)
Our client has an extensive program of trade shows and customer events that aim to increase brand awareness and showcase product and solution offerings to generate sales leads and cement customer relationships.
They are looking for a detail-oriented candidate with excellent organization and project management skills to help plan, implement and manage participation in APAC trade shows and special events. Special events range from large industry trade shows to small table-top events to intimate customer invited-events and sponsored events. This position reports to the Director of Marketing, based in US. This position is very hands-on and will require extensive travel.
The event manager must demonstrate excellence in written and verbal communication in interactions with APAC and global peers, leadership and creative services team members. He/she will work closely with sales leaders, global marcom team members and vendors. You will collaborate with segment communication managers and product managers to deliver high quality, on-brand event experiences and content that address end user needs with measurable results.
Your day will be spent multitasking between leading logistics, organizing content, managing budget and planning sponsorship activities:
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Analysis and strategy around trade shows, meetings and customer events
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Project leadership on execution of scheduled events
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Recommend and lead process improvements and cost-saving practice.
Key responsibilities:
- Manage APAC trade show and event schedule including booking, site selection, attendee coordination, evaluation, budgeting, lead generation and asset management.
- Work with regional leadership, product subject matter experts, exhibit houses to produce displays and signage in line with messaging. Oversee implementation.
- Develop and manage event-related sponsorships and campaigns for optimal brand exposure at appropriate spending levels. Coordinate with global marcom team and sales for relevant and timely programs.
- Work with Marketing Communication Managers to integrate events into multi-touch campaign plans.
- Oversee lead management and coordinate with sales and marketing peers for lead follow up.
- Work closely with extended teams to ensure portfolio is appropriately-represented in synch with go-to-market plans and events.
- Coordinate with peers in other regions to leverage event assets created in-region for EMEA, Americas and other APAC events. May include digital assets, videos, display graphics, etc.
- Manage event related vendors and act as project lead for new booth creative, kiosk displays, interactive demos, etc.
- Use online tools to initiate and track projects, secure printed collateral and implement and distribute communications.
- Manage procurement and fulfillment of all promotional items for APAC events.
- Exercise a customer centric mindset in working with both HID colleagues and external customers.
- Uphold consistent branding in accordance with guidelines.
Qualifications
To perform this job successfully, an individual must be able to effectively manage and support a team in a global and multicultural environment. Collaboration and cross-functional support within region and across other regions is critical.
Education and/or Experience
- BA or BS preferred plus minimum 5+ years of direct relevant experience in trade show management and event planning.
- Ability to multi-task and work within strict deadlines and budget, adept at working autonomously in a sometimes chaotic or stressful environment.
- Ability to resolve problems without delay and/or to seek managerial intervention.
- Excellent verbal, interpersonal and written communication skills.
- Commitment to quality, flexible and open-minded.
- Proficient using Microsoft Office suite. Familiarity with Salesforce.com, CMS and/or Marketo a plus.
- Ability to communicate effectively in the English language verbally and in writing.
- Proficient in MS Office applications, such as Word, Excel, PowerPoint, etc.
- Familiar with operating systems, such as Windows, etc.