General Manager

General Manager

Durable Goods Retail Operations

A diversified group of companies is seeking a high-caliber General Manager to lead and scale its durable goods retail business. This executive role carries full operational and profit accountability and will be responsible for driving performance, efficiency, organizational capability, and sustainable growth across a large retail network

This opportunity is ideal for a proven retail leader with strong people management capabilities, deep operational expertise, and a demonstrated ability to deliver results across a complex, multi-site organization.

Role Overview

The General Manager will provide end-to-end leadership of a large-scale retail operation comprising approximately 200 standalone stores and 2,000 employees across Luzon and Mindoro. Reporting to ownership and senior leadership, the successful candidate will be accountable for operational excellence, financial performance, talent development, and strategic execution.

Key Responsibilities

• Develop and execute operational strategies to achieve revenue, margin, and profitability targets
• Drive consistent execution of retail standards, policies, and operating procedures across all stores
• Optimize store productivity, workforce effectiveness, and overall operational efficiency
• Lead and develop senior management and field leadership teams
• Establish and maintain robust KPI frameworks, performance management systems, and reporting disciplines
• Strengthen organizational capability through talent assessment, coaching, succession planning, and leadership development
• Identify operational challenges and implement practical, scalable solutions to improve performance
• Drive accountability, discipline, and execution excellence throughout the branch network
• Partner closely with ownership and senior leadership on growth initiatives, business expansion, and strategic priorities
• Maintain full accountability for the retail business's P&L performance

Scope of Responsibility

• Approximately 200 retail stores
• Approximately 2,000 employees
• Geographic coverage across Luzon and Mindoro
• Full operational and financial responsibility for the retailing business
• Direct oversight of store operations, sales performance, workforce productivity, and operating discipline

Candidate Profile

• Proven success in a General Manager, COO, Operations Head, Retail Director, or equivalent senior leadership role
• Demonstrated experience leading large-scale, multi-location retail operations
• Strong track record of P&L management and profitability improvement
• Experience managing large, geographically dispersed teams through multiple layers of leadership
• Strong analytical, organizational diagnosis, and problem-solving capabilities
• Hands-on, execution-oriented leadership style with the ability to drive change and performance
• Excellent communication, stakeholder management, and leadership development skills

Key Success Factors

• Exceptional people leadership
• Performance management excellence
• Organizational diagnosis and problem-solving capability
• Talent assessment and development
• Ability to drive accountability, discipline, and operational excellence across a large branch network