About the job Digital Marketing Strategist
Oversees and implements all digital marketing activities of the company, which includes the company's website, social media channels, etc.
Job Responsibilities:
Does market research for the digital marketing campaigns to align with customer insights/customer needs.
Prepares the marketing activity calendar for the digital channels of the company.
Prepares the digital marketing budget with clear digital marketing KPIs (cost per reach, reach, etc.)
Implements the strategy for website and social network (e.g., Facebook, LinkedIn, Viber Communities, etc.) content of the company to ensure online platform objectives are met
Ensures that the company website & social network are operationally based on the set marketing objectives, and it can be easily found by the clients.
Manages the social media presence of the company by utilizing online resources in acquiring new potential clients, and providing customer assistance and relevant business information.
Facilitates social media audits in ensuring that best practices are being implemented.
Maintains a digital dashboard of different accounts
Collaborates with the sales team in creating marketing campaigns and advertising materials in digital channels.
Qualifications:
Graduate of Bachelor's degree in Marketing or related courses
At least 3 years of related experience in Sales & Marketing
At least 2 years of digital marketing experience
Excellent communication, interpersonal, and customer service skills
Must be able to juggle multiple projects at the same time
Knowledge of data analysis and report writing
Ability to work under pressure