Brand Manager

Potentia HR is collaborating with a fast-growing Indonesian e-commerce company specializing in beauty care products. They require a Brand Manager to develop and implement strategies to build the brand identity and oversee marketing campaigns and product launches to engage customers and drive growth.

Job Description:

• Manage the development of the Brand Marketing Plan by developing an understanding of the drivers of brand growth and brand health and identifying key issues and opportunities.
  
• Make communication strategy, internal and external campaign
• Identifies solutions and makes recommendations to improve effectiveness based on performance monitoring.
• Work closely with social media specialist, KOL specialist, and content creator to execute flawless brand experiences across touch points.
• Monitors budget spend

Job Requirements:

• Bachelor's degree in Marketing, Communication, or a related field
• 1-year experience as a Brand Manager in the Skin Care or Beauty Industry
• Strong in business mindset, analytical power, digital media & social media (IG, TikTok)
• Familiar with handling big campaigns, events, brand strategy & promotion
• Commonly in brand activation, branding/visibility, ads, and market analysis/pricing
• Passion for growth and strong time management skills to work in a changeable environment, ability to manage workload and multiple projects
• Open-minded, practical creativity, and result-oriented
• Can join ASAP!