ASSISTANT MANAGER, WEBSITE & SOCIAL MEDIA MANAGEMENT

Job Description

• Creative ideation of Social Media Content for all social media platform e.g., Linked In, Instagram, TikTok etc.
• Work with business divisions and collate relevant content.
• Advice business units on the appropriate content and format to be used on social media.
• Draft annual social media plan and optimize targeted postings.
• Manage and integrate the PTP website using industry best practices to continuously create a better visitor journey experience (mobile + desktop).
• Manage PTP's digital visual identification system (VIS).
• Ensure PTP website is always effective in maximizing website traffic by planning and optimizing targeted digital media content.
• Execute yearly website audit and benchmark against domestic and international websites e.g., other ports, subsidiaries etc and staying updated on industry trends.
• Prepare performance monthly analytics report and recommend appropriate enhancements and provide insights for continuous improvement.

Requirements

• Bachelors or Masters Degree in Marketing, Communications or related fields
• At least 6-8 years relevant working experience
• Male or Female candidate
• Proficiency with Microsoft Office as well as tools like Google Analytics, SEO knowledge and social media platforms
• Experience social media management and website content creation
• Able to multitask, analyze data, and adapt to evolving digital trends
• Graphic design skills
• Willing to work extra mile, multi-tasking and a team player
• Able to work odd hours when required and willing to work during weekend and rest day if requested
• Familiar with port, shipping or logistics industry and business environment (Would be an advantage)