E-Commerse Specialist (Maternity Leave)

Job Summary: The E-commerce Specialist is responsible for developing, managing, and optimizing the online sales strategies to maximize revenue, improve customer experience, and ensure the success of the e-commerce platform. This role requires a deep understanding of e-commerce best practices, digital marketing, and data analysis to drive sales growth.

Key Responsibilities:

• Develop and implement comprehensive e-commerce strategies to drive sales, customer acquisition, and retention
• Manage the day-to-day operations of the e-commerce platform, including product listings, pricing, promotions, and inventory management.
• Optimize the user experience (UX) to improve customer satisfaction and conversion rates.
• Coordinate with the marketing team to develop and execute digital marketing campaigns, including email marketing, social media, PPC, and SEO.
• Analyze campaign performance and adjust strategies to meet sales and ROI goals.
• Implement and manage SEO strategies to improve website visibility and organic search rankings.
• Monitor and analyze key performance metrics, such as traffic, conversion rates, customer retention, and sales data.

Qualifications:

• Bachelors degree in Marketing, Business, E-commerce, or related field.
• Proven experience in e-commerce, digital marketing, or online retail management.
• Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Proficiency in SEO, SEM, Google Analytics, and other digital marketing tools.
• Excellent analytical, problem-solving, and decision-making skills.
• Strong communication and collaboration skills.
• Ability to work in a fast-paced, dynamic environment.