About the job Marketing Assistant
Looking to take your career to the next level? Then this role is for you!
Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!
Develop and manage LinkedIn marketing strategies to increase brand awareness and engagement within the design industry. Actively engage with the LinkedIn community by sharing relevant content, responding to comments, and building relationships with industry professionals. Monitor LinkedIn analytics to optimize performance and engagement metrics. Use tools like Apollo.io or similar platforms to build and scrape targeted lead lists for outreach campaigns. Conduct research to identify potential clients and partners within the design industry, ensuring high-quality leads. Regularly update and maintain lead databases to ensure accuracy and relevance. Design, develop, and manage email marketing campaigns aimed at nurturing leads and driving conversions. Write compelling email copy, select target audiences, and set up automation for drip campaigns. Monitor and analyze email performance metrics (open rates, click-through rates, etc.) and make adjustments for continuous improvement. Assist in the development of additional marketing materials (social media posts, blog content, presentations, etc.) to support overall marketing goals.
Core responsibilities:
Minimum 3.5 years of previous experience in marketing, with a focus on LinkedIn and email marketing. Proficiency in tools such as Apollo.io, LinkedIn Sales Navigator, and email marketing platforms (e.g., Mailchimp, HubSpot). Strong copywriting skills for engaging email campaigns and LinkedIn posts. Familiarity with lead generation techniques and CRM systems.
Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.
Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!