Job Openings Marketing Virtual Assistant

About the job Marketing Virtual Assistant

Job title: Marketing Virtual Assistant

Type of employment: Full-time

Shift Schedule: TBD

We are seeking a proactive Marketing Virtual Assistant to take ownership of our restaurant brands online visibility and reputation. Your primary mission: ensure our internet presence is polished, current, and driving business results.

About the Employer:

Our client operates a multi-unit restaurant business and is focused on excellence, efficiency, and growth. They are seeking a reliable, professional, and systems-oriented team member who can help drive operational success while maintaining discretion and adaptability.

Company core values:

  • High Standards & Professionalism

  • Operational Excellence

  • Warm Professionalism

  • Adaptability & Discretion

  • Growth Mindset

Objective of this role:

  • Ensure all online listings, menus, and website information are accurate, current, and on-brand

  • Improve local search visibility and ensure listings appear correctly across platforms

  • Strengthen online reputation through timely, professional review responses and review generation tactics

  • Increase catering awareness and inquiries through consistent promotion and outreach

  • Operate proactively—identify issues and fix them without waiting for direction

Responsibilities:

Website & Menu Management:

  • Keep website and menus up to date with accurate pricing, attractive photos, and correct legal/audit information

SEO & Search Optimization:

  • Ensure we appear correctly in search engines; implement best practices for SEO

Online Reputation & Review Management:

  • Respond promptly and professionally to reviews on Google, Yelp, and other platforms

  • Maintain and enhance our Google Maps listings

Content & Campaigns:

  • Regularly post engaging graphics and content across relevant channels

  • Run email and text blast campaigns

  • Develop and promote catering services

Guest Engagement & Feedback:

  • Implement and manage cash register barcodes for customer reviews

  • Track and reward guests for leaving reviews (e.g., free items)

Proactive Improvement:

  • Consistently look for ways to improve our digital presence and take initiative to address issues without waiting for direction

Required skills and qualifications:

  • Experience supporting digital marketing for a local business (restaurant experience preferred)

  • Strong written communication (warm, professional tone) and confidence in outreach

  • Detail-oriented, highly organized, and consistent with follow-through

  • Familiarity with:

    • Google Business Profile (Google My Business)

    • Yelp and major review platforms

    • Basic local SEO concepts

    • Email/text marketing tools (or ability to learn quickly)

  • Able to work independently, take initiative, and prioritize without micromanagement

Preferred skills and qualifications

  • Restaurant industry marketing experience

  • Light graphic design ability (Canva or similar) or strong ability to update existing templates accurately

  • Experience improving online reputation and increasing review volume

  • Experience promoting catering and generating inbound inquiries

  • Comfort coordinating with multiple restaurant locations/brands