Job Openings Database Conversion Manager

About the job Database Conversion Manager

Job title: Database Conversion Manager/Lead Conversion
Manager

Type of employment: Full-time (Remote)

Budget: $8/hr - $12/hr

Shift Schedule: 8 AM to 5 PM PST

The Database Conversion Manager is responsible for optimizing the lead management process to drive sales growth, enhance team performance, and maximize database engagement. This role requires a data-driven, detail-oriented professional with a proven track record of increasing lead conversion, leading revenue-impacting projects, and building strong client relationships. The ideal candidate will leverage CRM systems and analytics to identify opportunities, ensure efficient follow-up, and provide strategic recommendations that align with business objectives.

About the Employer:

The company operates under a franchise model in Newport Beach. The business is heavily invested in marketing and has a lean internal structure, supported by virtual assistants across various functions. The organization is currently undergoing operational realignment and seeks to improve efficiency, accountability, and revenue performance. The internal team includes both office-based and remote professionals.

Company core values:

  • Make it happen

  • Be resourceful and responsible

  • Succeed with others

  • Create an impact

  • Be better than yesterday

Objectives of this role:

  • Drive revenue growth by maximizing opportunities within the lead database and ensuring high engagement and conversion rates.

  • Implement efficient systems and processes to improve lead management, response times, and sales team performance.

  • Provide data-driven insights to leadership on lead source profitability, marketing spend, and overall performance.

  • Lead revenue-impacting projects and maintain strong client relationships to support long-term business success.

Responsibilities:

  • Manage and optimize the flow of incoming leads from various sources (e.g., partnerships, digital advertising).

  • Conduct regular audits of the lead database to identify missed opportunities and re-engagement prospects.

  • Develop and execute strategies to maintain high database engagement and maximize conversion opportunities.

  • Generate detailed reports and dashboards to track key metrics such as lead response times, conversion rates, revenue impact, and database activity.

  • Collaborate with the sales team to ensure timely and effective follow-up on all leads.

  • Implement accountability measures for sales agents who do not meet lead management standards.

  • Provide training and support to the sales team to improve their lead conversion skills and database engagement strategies.

  • Analyze data trends to identify areas for process improvement, revenue growth, and increased investment.

  • Work closely with leadership to make data-driven recommendations on lead source profitability and marketing spend allocation.

  • Lead and manage projects aimed at improving lead conversion processes and increasing revenue.

  • Build and maintain strong client relationships to ensure satisfaction and repeat business opportunities.

Required skills and qualifications:

  • Hands-on experience in a lead management, database conversion, and sales operations role.

  • Proven track record of driving measurable lead conversion and maintaining high database engagement.

  • Demonstrated ability to lead and execute projects that positively impact revenue.

  • Strong relationship-building skills with experience maintaining client satisfaction and retention.

  • Proficient in CRM software, like HubSpot or Salesforce, particularly Follow-Up Boss.

  • Strong data analysis and reporting skills using tools like Excel and Google Sheets.

  • Excellent organizational and time management abilities.

  • Proactive and detail-oriented approach to work.

  • Ability to effectively communicate with and hold accountable a remote sales team.

  • Understanding of lead source profitability and the ability to analyze the financial impact of different marketing channels.

  • A stable internet connection with backup is required

Preferred skills and qualifications

  • Experience working in the real estate or financial services industry.

  • Familiarity with lead generation and digital marketing strategies.

  • Proven success in designing and implementing process improvements that increase sales productivity.

  • Comfortable with providing constructive feedback and driving accountability.

  • Experience managing high-volume email communication and maintaining a clean, organized database.