Marketing Assistant

Core Responsibilities

Content & Social Media

• Assist in managing and monitoring the content calendar to ensure consistent posting across all channels.
• Schedule and publish posts across Instagram, Facebook, LinkedIn, and TikTok, aligning with Millons brand voice.
• Monitor engagement and respond to comments, DMs, and enquiries in a timely, professional manner.
• Flag important enquiries from social and website inboxes to the Brand Manager.
• Organise and catalogue photo/video assets from shoots for future use.
• Repurpose long-form content into reels, stories, and posts under brand guidelines.

Collateral & Brand Assets

• Support the creation and updating of customer-facing collateral, including:
  • Wedding brochures & tasting notes
  • Accommodation signage & materials
  • Wine Club & Loyalty Program collateral
• Assist with refreshing in-estate branding such as menus, signage, and promotional displays.

Administrative & Research

• Track and record press mentions, influencer posts, and partner coverage.
• Research and compile potential collaboration opportunities (influencers, venues, tourism bodies, publications).
• Maintain and update campaign trackers, marketing schedules, and contact databases.
• Support event-related tasks for Weddings, Stays activations, and Wine Club launches.

Skills & Attributes

• Working knowledge of social media platforms and scheduling tools (Meta Business Suite, Loomly, Klaviyo).
• Graphic design skills: Canva, Adobe Photoshop, Illustrator, InDesign.
• Strong eye for design, aesthetics, and brand consistency.
• Organised, detail-oriented, and able to manage multiple tasks at once.