Mid-Weight Copywriter

Ogilvy Health & Wellness, the health behaviour specialists within Ogilvy South Africa, is seeking a Mid-Weight Copywriter to join our high-performing team. We are committed to driving impactful results and building authentic connections between our clients and their audiences through relevant, targeted, and relatable content. If you are passionate about health, wellness, and leveraging the power of words to make a difference, we encourage you to apply.

Role Overview

As a Mid-Weight Copywriter, you will be responsible for developing creative concepts and executing compelling copy across a variety of mediums, from traditional print to cutting-edge digital campaigns. This role requires a strong understanding of the creative process, a keen eye for detail, and the ability to collaborate effectively within a dynamic agency environment.

Key responsibilities

• Conceptualisation: Creative ideation and creative writing is the key deliverable for this role. Generate innovative ideas for small, medium, and large-scale projects, demonstrating the ability to translate strategic objectives into impactful creative executions.
• Digital Proficiency: Possess a comprehensive understanding of digital platforms, including websites, banners, and mobile applications, and the ability to craft concise and engaging copy for these channels.
• Brand Stewardship: Maintain brand consistency and adherence to brand guidelines across all projects.
• Process Adherence: Familiarity with agency processes, including briefing, brainstorming, reviewing, presenting, and production.
• Briefing Management: Ensure thorough and comprehensive project briefings, advocating for a clear understanding of the task at hand.
• Social Media Expertise: Develop compelling copy for social media campaigns, demonstrating an understanding of platform-specific best practices.
• Presentation Skills: Articulate creative concepts clearly and persuasively in client presentations.

Qualification and Requirements

• Proven ability to conceptualise original and impactful creative ideas.
• Demonstrated experience writing effective copy for a variety of advertising mediums.
• A strong understanding of current advertising trends and best practices.
• Proactive and collaborative work ethic.
• Commitment to continuous learning and professional development.
• Ability to meet deadlines and manage multiple projects simultaneously.
• Strong presentation and communication skills.

BONUS POINTS

• Work that wins awards? Chef's kiss!

Compensation and benefits:

• Full-time employment.
• Exposure to a diverse portfolio of local clients.
• Competitive salary and benefits package.
• Ongoing training and professional development opportunities.
• Hybrid work environment.