Job Openings JRMKT0924-2 Digital Marketing Executive

About the job JRMKT0924-2 Digital Marketing Executive

Are you passionate about driving brand awareness and engagement through innovative digital campaigns? We're on the hunt for a Digital Marketing Executive - Top Funnel Specialist who can take our digital advertising to the next level! If you thrive in a fast-paced environment and love the challenge of creating compelling content that captivates audiences, this is the role for you!

Responsibilities:

  • Media Planning: Develop comprehensive media plans for top funnel objectives across three digital ad platforms, forecasting costs, and defining creative content needs.
  • Ad Campaign Management: Plan, execute, and optimize ad campaigns on multiple platforms, including Meta Ads (Non-CPAS), TikTok Ads, and YouTube Ads.
  • Creative Briefing: Craft detailed video content briefs and develop creative storylines specifically for YouTube Ads.
  • Graphic Design Coordination: Create and review graphic design briefs to ensure alignment with ad campaign goals.
  • Performance Reporting: Generate insightful daily, weekly, and monthly reports on ad performance, and analyze data to optimize future campaigns.
  • Creative Content Review: Review storyboards and final creative content, ensuring top-notch quality for all ad needs.
  • KOL Content Evaluation: Assess the suitability of Key Opinion Leader (KOL) content for boosted ad campaigns.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in digital marketing with a strong focus on top funnel strategies and ad campaign management.
  • Expertise in managing Meta Ads, TikTok Ads, and YouTube Ads, with a deep understanding of platform-specific nuances.
  • Creative mindset with a keen eye for detail in content creation and storytelling, especially for video and graphic design.
  • Strong analytical skills with the ability to interpret data, generate reports, and optimize ad performance.
  • Excellent communication and collaboration skills to work effectively with creative teams, media planners, and stakeholders.
  • Experience in developing creative briefs and reviewing content for digital ad campaigns.
  • Familiarity with KOL marketing and assessing the impact of influencer content on ad campaigns.
  • Ability to thrive in a fast-paced environment, juggling multiple projects and deadlines.

  • Benefits:
    • Permanent Employment
    • Health Insurance
    • Yearly Eyecare Allowance
    • Monthly Hobby, Healing, and Learning Allowance
    • Monthly Beauty/ Grooming Allowance
    • Company-provided Snack & Drinks Corner


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